The intelligence of supply market is the “eye” of the purchasing and the basis for supplier management. “How to manage suppliers effectively”, the first chapter of this book is about collecting the intelligence of supply market. Combined with our owns work, and take the Gelivable AG anti-glare glass supply market as an example, we will show you how to collect information on the supply market?
First, talk face-to-face
This is the most direct way to get information. We can communicate with OEM manufacturers (such as existing or potential cover glass processing suppliers), raw material producers (such as glass raw material manufacturers), competitors (such as AG processing plants), upstream customers (such as existing or potential customers, consumers), etc.. Call for them, grasp the opportunity to talk face-to-face.
Of course, faced to the rare interview opportunities, we need to be fully prepared. A list of questions is essential. Grasp the rhythm, important issues all should be ended in first half of the interview.
Second, online inquiries
This is the most convenient way to obtain information for the procurement. First of all, the professional website is one of the important sources of the supply market, such as China Glass Network, China Glass Network, touch screen website, etc. Then is the terminal industry Website classified by the product use, such as medical, industrial. After that are the industry forums, the network discussion groups in which you could join and get the latest information. Also, the search engine is also a big helper, such as Baidu, Google. Enter the keywords and it will provide you the supply information, industry news and so on.
Third, professional magazine
All industries have relevant magazines and newspapers. They can provide the latest and most professional supply information. In cover glass industry, such as the “mobile newspaper”, “modern touch screen”, “display and touch” and so on, are indispensable sources of information. Develop a good habit of collecting archives usually.
Grasp the intelligence of supply market, investigate, research, and analyze the entire industry chain. Not only help to know ourselves, but also the competitors. Only by this way, could we continuously optimize the company’s internal procurement strategy and control of the suppliers.